Longines Watches Beijing Wangfujing Shuang Store Opens At The Same Time Lin Zhiling Replaces ‘one Day Store Manager’

A few years ago, no matter from the data display or from the media population, we were told that the cold winter of the watch industry has arrived, and the closed shops have happened one after another. On April 24, 2017, Longines opened its two stores in Wangfujing, Beijing on the occasion of its 185th anniversary. The flagship store of Longines Watches Beijing Wangfujing Department Store and Longines Beijing’s 168 Wangfujing Street store were opened at the same time. Opening, whether or not this can represent the recovery of the entire watch industry, at least can prove that Longines is still very good. On the same day, Longines’ elegant image ambassador Lin Zhiling turned into a day shop manager and selected spring and summer wrist watches for guests.

New store ribbon cutting

The two newly opened stores are located in Beijing Wangfujing Street, one of Beijing’s busiest streets. This year also coincides with the 185th anniversary of Longines. The Longines Boya series of watches has launched a number of boutique watches under the brand in Beijing, explaining to the watch enthusiasts of Longines the insistence and heritage of Swiss watchmaking.


Lin Zhiling, Longines Elegant Ambassador

The new store presents a simple and bright main body style with Longines’ iconic dark blue tone, and carefully interprets the brand concept of ‘elegant attitude, true personality’. The store has a wide range of watches for consumers in Beijing to buy, including the brand’s elegant, watchmaking tradition, sports, equestrian, classic replica and other styles of masterpieces. The elaborate VIP exclusive service area brings intimate service and shopping experience to customers.

Longines Elegant Ambassador Lin Zhiling speaks

At the event, Lin Zhiling, an elegant ambassador for Longines, wore a Boya series watch in person to speak at the scene. On the same day, he was the ‘day manager’ of the day, recommended and selected watches for the customers of the day, and shared his wear. The feeling of Boya watch is that it feels comfortable and can add the necessary embellishment to the wrist with rose gold and diamond elements.

Longines Boya Series Stainless Steel Rose Gold Diamond Women’s Watch L4.309.5.88.7

The watch worn by Lin Zhiling on the spot is a Boya series stainless steel rose gold diamond watch, model L4.309.5.88.7. The watch is the perfect embodiment of classic design and fluent lines, which highlights the typical characteristics of Longines. The steel rose gold case with a diameter of 25.50 mm is set with 52 diamonds, the white mother-of-pearl dial is decorated with diamond hour markers, and it is equipped with the L595 automatic mechanical movement. The current domestic price of this watch is 32,000 yuan.

Group photo

Summary: On the 185th anniversary of Longines, Lin Zhiling brought a lot of Boya series watches to watch enthusiasts to explain Longines’ adherence to and inheritance of Swiss watchmaking. I also hope that the watch industry will slowly become hot like the current weather.

Jeffrey Cohen Becomes New President Of Apana & Frederique Constant Usa

Jeffrey Cohen has been appointed President of Apana & Frederique Constant USA, and he is also President of Citizen USA, which operates the Citizen and Bulova brands. In addition, Fernando Sanchez has been appointed Managing Director of Apana & Constant; USA.

Jeffrey Cohen, President of Apana & Frederique Constant USA and President of Citizen USA
   Citizen USA and Apana & Frederique Constant USA will continue to operate as separate companies. In his new role, Jeffrey Cohen will use 35 years of multi-brand industry experience to help brands continue to grow with strong DNA and identity. Jeffrey Cohen’s leadership will promote internal knowledge sharing and further professional specialization to find the best solution.
   2017 was an important year for Apana & Frederique Constant USA. By integrating with Tiecheng American Corporation, Apana & Frederique Constant’s brands will benefit greatly from the Citizen Group’s distribution system and operating capabilities.

Fantastic Classic Ladies’ Watches From Four Major Brands

Nowadays, more and more people like clocks. Some people appreciate the exquisite decoration of watches. Some people like to explore complicated functions. Some people also like the secret timekeeping function. many. The smaller the crafts, the more concentrated the wisdom of mankind and the complex craftsmanship. With the continuous development of watch brands, watches are no longer the decoration world for men, and many indicators are also very neutral to female customers. Therefore, different styles of women’s watches have emerged as the times require, and they are wonderful and beautiful.

  Piaget Altiplano Enamel G0A37148 watch

Comment on the watch: The peony is supported as the king of flowers, and the culture and paintings are very rich. The peony is known as the ‘National Fragrance’, ‘Rich Flower’ and ‘King of Flowers’. In Piaget’s timepiece field, this flower is perfectly presented. The case of this watch is set with 18k white gold diamonds and is set with 78 round diamonds (approximately 0.7 carats). It surrounds the outside of the watch and shines brilliantly.

  The 38 mm dial is completely filled with a pink peony flower. The master watchmaker used the silk enamel process on the pink dial to depict this wonderful flower. The layered sense of its petals is very vivid, making the peony Flowers appear graceful and luxurious, and also convey the earl’s praise for women’s beauty. The watch uses white silk straps and is powered by a Piaget 430P ultra-thin hand-wound mechanical movement.

Basic Information
Number: G0A37148
Brand: Piaget
Series: Altiplano
Movement type: manual machinery
Gender: Lady
Limited number: 8
Hong Kong dollar: HK $ 527,000
Click for more watch details: Jaeger-LeCoultre Classic Q3448420 watch

Watch comments: Dating is a wonderful thing for women. It is not only a relaxation for life, but also a longing for love. The Rendez-VousNight & Day date series women’s watch is a tribute to Jaeger-LeCoultre to the world’s elegant and noble women. It also expresses Jaeger-LeCoultre’s beautiful wish to protect women’s growth and transformation. In general, rose gold with black straps is often seen, and this blue alligator leather only looks better with a white dial. The 34mm case is very suitable for women’s slender wrists, and the bezel set with diamonds reflects every romantic moment, and time flows quietly under its halo.

  The three-dimensional double mother-of-pearl dial has a Newsaw pattern, and the simple digital scale makes it easy to read at a glance. At six o’clock, there is a day and night display window. The embellishment of the moon and stars makes its design more feminine. The sun and the moon alternately appear, elegantly reflecting day and night, like a lingering couple. The watch is equipped with a Jaeger-LeCoultre 898A self-winding movement. This movement has 30 gems and is only 3.3 mm thick. It contains 204 components inside. It is polished very carefully and you can appreciate the mechanical beauty inside.

Basic Information
Number: Q3448420
Brand: Jaeger-LeCoultre
Series: Dating Series
Movement type: automatic machinery
Gender: Lady
Price: ¥ 113,000
For more watch details click here: Breguet Naples Queen Series 8918BR / 58 / 864D00D

Comment on the watch: The Breguet Naples watch is loved by the public for its unique shape, elegant design, and deep birth background. The watch is designed with a soft goose egg shape and is cast in 18k rose gold. The bezel part is set with 117 diamonds weighing approximately 0.99 carats, which shines in a moving luster. The dial is displayed with irregular Arabic numerals. The Arabic character at 6 o’clock is replaced by a 0.09 carat pear-shaped diamond. The characteristic Breguet hands rotate freely on the small dial.

  One of the characteristics of Breguet is the delicate coin pattern on the side of the case. Viewed from the side, the crown of the watch is quite special. Below the right side of the case, it is decorated with 0.26 carats of diamonds. The crown and the distinctive lugs at 4 o’clock make this watch a strong identifier. Sex watches are recognized and sought after worldwide. Through the sapphire crystal case back, you can see the essence of the watch. The Calibre 537/1 automatic winding movement provides a 40-hour power reserve, hand-engraved 18K gold oscillating weight, and is waterproof to 30 meters. It is the best wrist for women. Partner.

Basic Information
Number: 8918BR / 58 / 864D00D
Brand: Breguet
Series: Queen of Naples
Movement type: automatic machinery
Gender: Lady
Price: ¥ 268,000
Click for more watch details: Girard Perregaux CAT‘SEYE 80476D11A801-CK8A watch

Comment on the watch: Girard Perregaux’s CAT’SEYE series is the brand’s distinctive women’s watch series. This cat’s-eye ladies watch is more textured than the picture. The oval case is one of the characteristics of this series of watches. Through the mirror, you can admire the finely carved dial. The hand-polished beige or off-white mother-of-pearl dial is covered with a fish net background, and then covered with peony lace, gorgeous and delicate. In terms of craftsmanship, Girard Perregaux uses a famous crocheting technique. The outline of the peony line is composed of seven layers of yarn to create a three-dimensional texture. The almond-colored crocodile leather strap with steel folding buckle is in harmony with the overall color tone. It is comfortable and beautiful to wear, allowing you to be at home in any occasion.

  From the transparent case back, you can see the structure of Girard-Perregaux’s self-developed GP03300 self-winding movement, the steel pendant, the GP logo texture carving, the beautiful polishing of the plywood and the bottom plate. Technology; movement can display hours and minutes, power reserve is about 46 hours.

Basic Information
Number: 80476D11A801-CK8A
Brand: Girard Perregaux
Series: Women’s Watch
Movement type: automatic machinery
Gender: Lady
Price: No
Click for more watch details: zhibai / 33166 /

Summary: Today’s watch design, under the premise of ensuring a high-quality movement, attaches more importance to the overall decorative effect, making the design sense of the watch more artistic and humanistic. The prices of the above several watches are slightly expensive. They are classic ladies watches from each brand. From the shape and decoration to the movement, they show the beauty of women from different angles. In view of the different aesthetics of different women, the display of pictures will also have certain limitations, so when you like a certain series, you need to carefully understand and contact the real thing in order to discover the differences. (Picture / text watch home Li Shuai)