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Breitling Without Wings, Don’t Rose The Emperor

13. January 2021Uncategorized

Many people don’t know that many famous and iconic watch brand logos are not what they are today. Almost every watch brand logo with a long history of watchmaking has evolved all the way to finally determine what it looks like now. Even now, the logos of many brands are constantly changing and adjusting. Today we will talk about the evolution history of several highly representative brand logos and explore the stories behind them.

Breitling: Can I fly without wings?

 Breitling originated in 1884. When the founder of the brand was founded, he did not design a logo for the brand. In the beginning, there were only time markers and hands on the timepiece, not even the brand name. The well-known Breitling double-wing logo began in 1952. The brand launched the first Navitimer pilot series watch, which carries the iconic wing logo, but this wing is still very different from the version we see now.

Breitling’s early pocket watch

In 1952, the brand launched the Navitimer series, which is still a classic design until now

Breitling’s early Navitimer dial details (like wild goose wings)

Early bi-wing logos also had the ‘AOPA’ logo (‘AOPA’ International Aircraft Owners and Pilots Association)
 By the 1960s, Breitling’s logo also appeared in the shape of a double airplane. Many people think that this series is loaded in the Super Ocean series. In fact, it is not used in the Navitimer series, and it was used on the Breitling Navitimer LED quartz watch during the quartz crisis in the 1970s.

Quartz (right) of Breitling’s Navitimer 1973

Breitling’s twin airplane-shaped brand logo (used around 1966)

The Breitling brand logo has evolved so far

We are familiar with the Breitling wings brand logo (on)
The current Breitling brand logo (below)

 Today, in 2018, Breitling announced that the brand logo had cancelled the original wings and replaced with ‘B’. As soon as the news came out, it was questioned, confused, and even mocked by many cousins. At this year’s Basel watch exhibition, most of the Breitling watches we saw adopted the ‘B’ logo without wings, but the Super Ocean series and the reprinted chronograph 806 watch 1959 replica version still have Wings logo.

Breitling Aviation Chronograph 806 1959 replica watch still uses the original logo

 This was Breitling’s most revolutionary chronograph watch, and when it was introduced it became an integral part of every cockpit. The new Navitimer watch recreates the design elements of the much-respected early aviation chronograph, including the all-black dial, with the same color small dial and beaded rotating bezel, composed of a whole 94 beads, the number is the same as the 1959 Paragraphs are exactly the same.

Breitling’s double wings logo is too classic
 Will Breitling re-adopt the wings in accordance with ‘public opinion’ in the future? We are not quite sure, but what is certain is that consumers do prefer ‘breitling with wings’, which has become the iconic design of Breitling brand in the blood (including different shapes of wings, which has been half a century old Up). ‘Wings have souls,’ someone said.

Omega: God of Time

 Compared with the evolution of other watchmaking brands on the logo, Omega has strengthened its faith since the day when the brand logo was announced. In 1895, Omega officially announced the logo and brand name to the world. Inspired by the ancient Greek god of time ‘Chronos’ holding a spear, aiming at the sphere symbolizing universality, the sphere is labeled ‘OMEGA’.

Omega’s announced logo and inspiration

 According to legend, Koronos (Ancient Greek Xρόνος / English Chronos) is the primitive god in ancient Greek mythology, the highest deity worshipped by Orpheus, one of the three major denominations, creating chaos and order.

‘Omega’ has been placed on the dial as the brand logo on Omega pocket watches

 Omega’s iconic ‘Ω’ brand logo

Omega Seamaster Watch Ad

 Until now, Omega still uses this design. ‘Ω’ is taken from the Greek and represents the beginning and end of things, which means that the end is also the beginning. This iconic design is still used by the brand to this day. During different design backgrounds and printing processes, there have been logo shapes such as happy feet and flat feet. The red ‘Ω’ has now become the Omega brand. A sign.

Rolex: a symbol of rights

 Although there are many fine watch brands in Switzerland that are more expensive than Rolex in terms of complexity and price, it must be said that Rolex still has an unassailable position in the watchmaking industry. Apart from the quality of watchmaking, Rolex’s success has a lot to do with marketing and brand logos. Credit also includes: the crown symbolizing rights and status and the green symbolizing hope and prosperity become the most iconic design of the brand.

Rolex’s iconic crown logo and green background

 There are many sayings about the origin and secret meaning behind the Rolex crown. Some people think that five points represent the five fingers of a human hand, while others believe that the purpose of the crown is to represent the five branches on the top of the pearl. However, Rolex did not respond positively to these conjectures, so no one knew what the founders originally thought.

The Rolex logo has not changed much compared to the original

Rolex Crown logo on Rolex Submariner 6536 strap

Crown logo becomes an inseparable brand gene for Rolex watches

Even so, the Rolex logo has undergone two major updates in the history of the brand: in 1965, the crown changed from gold to bronze and the text changed to tin blue. However, in 2002, Rolex returned to its original color scheme: a gold crown and green lettering.

Tudor: Once the rose, now the shield

The current Tudor brand logo

 Since the establishment of the brand, the Tudor brand logo has been constantly changing. We are familiar with two styles: 1. roses; 2. shields. In fact, in addition to these two logos, Tudor’s brand logo has been constantly changing.

Tudor rose logo

Tudor models with a rose logo

 

From only the brand name, to the co-occurrence of flowers and shields, to the evolution of small flowers and large flowers, today, the Tudor logo uses a separate shield design

 Tudor models from the “Little Flower” period

Tudor now uses a shield-like logo

 Tudor models of the period when flowers and shields appeared together

 In fact, around 1936, the Tudor logo combined the two, showing the Tudor symbolic rose and shield. This is a way to symbolize the brand’s poles: rose style and elegance and the combination of shield power and ‘technique’.

Tudor rose logo

 Ten years later, Tudor chose the brand logo image of only roses. After years of evolution, it has formed a representative in the hearts of consumers. But from 1969, Tudor began to re-conceive and design the brand logo. The shield replaced the image of roses. But in the crown and other designs, we can still see the presence of roses.

Tudor ‘Little Copper Flower’

 It did not completely disappear from the design of the Tudor, but took another form to appear with the image of the shield. It is worth mentioning that, for a period of time, the crown of the Tudor Submariner series was engraved with the Rolex crown logo.

The crown is on the crown of the watch

 Regardless of how history has evolved, the brand’s logo has become the first entry for consumers to understand and understand it, along with the brand. When these genes are deeply embedded in the connotation of the brand, it is easy not to change too much. Among these brand logos, which one do you think is the most suitable and best designed for the brand? Remember to tell me below the comments.

Charming Blue Is The Time Three Recommended Elegant Blue Dial Watches

13. January 2021Uncategorized

Deep and classic blue has attracted the attention of more and more watch enthusiasts and has become one of the more popular watch design elements. Putting Yingying Blue on your hands can not only improve your taste and charm, but also follow the trend of the trend, be stylish and stylish, and add points to your self-image. Watch House today recommends three blue dial watches to advise you on your watch selection.

Piaget Altiplano G0A42107 watch

Watch price: RMB 140,000
Watch diameter: 38 mm
Watch thickness: — —
Movement type: automatic machinery
Case material: 18k white gold
Watch details: 149,000
Watch diameter: 42 mm
Watch thickness: 14.1 mm
Movement type: automatic machinery
Case material: Stainless steel
Water resistance: 300 meters
Watch details: ‘Tapisserie’ oversized checkered decoration, simple and elegant. Passing on Audemars Piguet’s octagonal bezel and screw design, give this watch a high degree of recognition and brand unique charm.

Athens Classic 3203-136-2 / E3

Watch price: € 8800
Watch diameter: 40 mm
Watch thickness: 9.6 mm
Movement type: automatic machinery
Case material: stainless steel
Waterproof depth:-
Watch details: yadian / 53151 /
Watch Reviews: This Athens classic series Chuangjin Daminghuo small seconds watch is also a good choice for blue dial watches. The blue dial surface created by the brand’s exquisite big Minghuo technology is simple and classic. Decorated with radioactive enamel ripples, it gives the dial a unique look. The Roman numeral time scale and the central pointer are mutually contrasting, which can clearly and intuitively indicate the timepiece, which is very convenient. The lower part of the small second dial is a date display window, which is full of connotation. Equipped with a dark blue crocodile leather strap, the watch has a grand and exquisite overall style.

Summary: Putting a deep blue classic on your wrist can not only increase the style of the square inch, but also reflect and improve the taste and style of the man, and add points to the overall image. For those who like the three blue watches recommended today, consider this.

Jacques Held A Retrospective Photography Exhibition To Celebrate The 10th Anniversary Of Cooperation With The Venice International Film Festival

29. December 2020Uncategorized

To commemorate the brand’s 10th anniversary in the film industry and to pay tribute to artists who have made outstanding contributions to the contemporary film industry, Jaeger-LeCoultre will be on September 2-12, 2015 during the Venice International Film Festival An extraordinary photography exhibition on Lido Island.

Jaeger-LeCoultre Glory to the Filmmaker Award
   This behind-the-scenes production photography exhibition organized by Jaeger-LeCoultre will provide visitors with an opportunity to learn about filmmaking and let people see the creative process of different artists, such as Takeshi Kitano, Abbas Kiah Abbas Kiarostami, Agnès Varda, Sylvester Stallone, Mani Ratnam, Al Pacino Al Pacino), Spike Lee, Ettore Scola, and James Franco. They have made outstanding contributions to the creation and birth of film art, and have won the Jaeger-LeCoultre Director’s Honor Award. This annual award was created by Jaeger-LeCoultre and the Venice International Film Festival. The Swiss watch brand Jaeger-LeCoultre expressed its strong support for the unique artistic perspective. Jaeger-LeCoultre Global President Daniel Riedo pointed out: ‘High-end watches and films have a common value: to realize beautiful dreams through aesthetic creativity and superb skills, bringing wonderful feelings. Swiss watch brand Jaeger-LeCoultre Jaeger-LeCoultre brings together talented master craftsmen to create many masterpieces of timepieces, such as the talent of screenwriters, directors, actors and technicians to create a film art work. Both worlds are wonderful interpretations of wonderful ideas.

Jaeger-LeCoultre and film
In 2013, Swiss watch brand Jaeger-LeCoultre launched the Filmmaker in Residence program. This program is part of the Film Society of Lincoln Center series in New York City and is designed to support New York City filmmakers and their future film projects. Since 2011, Jaeger-LeCoultre has become a partner of the Shanghai International Film Festival, assisting the heritage protection of the Chinese film industry by funding the restoration of classic films. This is the first private company to participate in such a cause. Jaeger-LeCoultre, who has devoted himself to supporting the film industry in various ways, is more proud to be a sponsor of the San Sebastian Film Festival, the Toronto Film Festival and the Los Angeles Film Festival.

Jaeger-LeCoultre Director Honor Award

2007 Takeshi Kitano, ‘Glory to the Filmmaker’!
2008 Abbas Kiarostami, ‘Shirin’ 2008 Agnès Varda, ‘Les Plages d’ Agnès’
2009 Sylvester Stallone, The Expendables
2010 Mani Ratnam, Raavanan
2011 Al Pacino, Wilde Salomé, 2012 Spike Lee, Bad 25
2013 Ettore Scola, ‘Federico is strange! ‘(Che strano chiamarsi Federico!)
2014 James Franco, The Sound and the Fury
2015 Brian De Palma-

Panerai Classic Sailing Challenge Imperia, Italy, Sailing

29. December 2020Uncategorized

Imperia, Italy became the focus of the classical sailing world from September 5th to 9th, as the fourth stop of the Panerai Classical Sailing Challenge Le Vele d’Epoca di Imperia will be held locally Held. Imperia, Italy became the focal point of the classical sailing world from September 5th to 9th, as the fourth leg of the Panerai Classical Sailing Challenge, Le Vele d’ Epoca di Imperia, was held locally. This international classic sailing event has been sponsored by Panerai for the past eight years. This year it attracted more than 80 historic classic sailing boats.
    The 17th edition of Le Vele d’ Epoca di Imperia has not only an astonishing number of sailing yachts, but also the quality. Several classic sailing ships built from the end of the 19th century to the beginning of this century will gather at the Porto Maurizio pier, the hull of the younger is 8 meters,
The largest can reach 70 meters, carrying thousands of crew members, sailing with the watch of 200,000 tourists, and welcoming five days of exciting events.
    The participating sailing boats are divided into four groups: classic sailing boats (built before 1950), classic sailing boats (built from 1950 to 1975), traditional spirit (modern sailing boats with antique design), metric sailing boats (15 meters, 12 meters, 8 meters, 6 meters and other international class sailing).
    Every exciting period in the history of international sailing can be represented in more than 80 classic sailing ships in the race. The early 1900s were represented by the Elena and Atlantic, two large schooners with 55-meter and 69-meter long hulls, respectively, proudly showing the majesty of the giant sailing ships of the past. Atlantic is modeled after the schooner of legendary captain Charlie Barr. In 1905, it was with this schooner Long March 3,000 challenge that Charlie Barr went straight from the United States to England in just 12 days to win the Kaiser’s Cup Transatlantic Championship.
    The competition also attracted four of the world’s last 15-meter international class sailing boats to gather together. The Tuiga (1909), Prince Albert of Monaco, has just returned from Antigua, Guatemala, and entered the second race, preparing to compete with Hispania (1909), the love boat of King Alfonso XIII of Spain. Higher. The Lady Anne (1912) and Mariska (1908) will also compete in the event. There are also many notable giant ships in the classic sailing group, such as the 40-meter Cambria (1928), the 64-meter Adix, the 38-meter Altair, the 40-meter Orion (1910), and the 36-meter Sunshine , And Sylvia (1925), 43 meters long.
    The Italian Navy has also sent a whole team of traditional sailing teams to participate in this event, many of which have just returned from a training course at the Naval Academy. Classical sailing ships such as Artica II, Capricia, Caroy, Chaplin, Corsaro II, Stella Polare, and the later Orsa Maggiore sailed on the sea to break the waves, which really gave a lot to the race.
    Panerai’s 1936 brig schooner Eilean will also debut in this event. Eilean’s restoration work was extremely difficult. It took more than 40,000 hours to complete the restoration work at the Del Carlo shipyard in Viareggio, and two years ago he won the Best Classical Sailing Repair Award in Imperia. Eilean has competed this year in the Antigua Classic Sailing Challenge Transatlantic Race, Panerai English Classic Week (Cowes) and Mahon Classic Sailing Challenge (Mahon), and is now preparing to challenge Imperia.
    Competitors in the same group as Eilean are Il Moro di Venezia I. Il Moro di Venezia I is the world’s first laminated giant Italian sailing ship. In 1976, it was heavily designed by Argentine designer German Frers. In addition to this sailing ship, many sailing ships written by the famous sailing industry master have repeatedly made great achievements in the America’s Cup, leaving the designer a prominent reputation in the history of Italian sailing.
    The race will arrange all sailing boats to register at the pier on Wednesday, September 5th. Thursday, September 6th to Sunday, 9th and 9th will be the race time for each group, one day for each group. Before the start of the fourth group race on Sunday morning, the conference arranged a unique cruise for all participating sailing boats. The awards ceremony for each group was held in the afternoon on the same day.
    There are exciting competitions on the sea and excellent activities on the shore. Owners and crew can relax in the Panerai Rest Area and talk about their feelings after the game. Visitors can also participate in multiple themed exhibitions and performances, learn about deep-sea diving, marine beauty, the traditional trade of Italian Ligurians, and taste local products. Le Vele d’ Epoca di Imperia is held every two years, hosted by Assonautica Provinciale di Imperia, and sponsored by the CIM of the Mediterranean International Commission.

Black Ceramic Glashütte Perpetual Calendar Watch

12. December 2020Uncategorized

Scratch-resistant and hard. This is the best comment on the characteristics of ceramics. These advantages make ceramics the most ideal material for making watch cases. The Glashütte black ceramic perpetual calendar watch is clear and easy to read through the double-sided anti-glare sapphire crystal set on the enlarged bezel.
 Since 1845, the Glashütte Manufacture has stood for active and reliable, producing many high-quality works and unique mechanical watches using traditional watchmaking techniques-exquisite handmade, made in Germany. The new Senator Perpetual Calendar black ceramic perpetual calendar watch combines sophisticated watchmaking art with a modern look, combining tradition and creativity in a new way.

 With double-sided anti-glare sapphire crystal set on the enlarged bezel, the time and perpetual calendar become clear and easy to read. Black backgrounds set off white weeks, months, and the typical large calendar window of Glashütte. Silver discs decorated with stars rotate under the faceplate, and the delicately polished moon shows the moon phases. The leap year display is at 12 o’clock. When the red pointer points to L, it means that the year is a leap year. The visual impression of the face plate is simple, clear and organized, and each function has ample space to display.

 The ceramic case with a diameter of 42mm is equipped with a factory-made automatic caliber cal. 100-07, with a power reserve of 55 hours (positive and negative error is 10%), and a correction mechanism is set so that the second hand can synchronize the standard time at any time. Unlike other correction mechanisms, the second hand is not connected to the bearing or crown. In other words, when the crown is pulled out, the balance wheel and the movement are still running, which can reduce the pressure between the internal objects. The calibration mechanism of this watch must be activated by pressing another button located at 8 o’clock in the case. The oscillating weight can be reworked in both directions, providing a stable source of power for the movement.
 The scratch-resistant black leather strap with light-colored stitching and ceramic buckle shows classic elegance, and the state-of-the-art design writes a perfect stop for this watch.

Diving Into The Deep Sea-deconstructing The Diving Watch

23. November 2020Uncategorized

There are many styles of diving watches available on the market today. Their water resistance ranges from a basic water depth of 10 meters to a deepest 11,000 meters. Not all waterproof watches are marked for diving. A diving watch that is waterproof to 30 meters or 50 meters is just a life-proof type, which means that you do not need to remove it when washing your hands or raining. It is not wise to try to enter the swimming pool with this level of watch. Above 100 meters can be officially called a diving watch. Wristwatches that are 100m or 200m water resistant can be worn for swimming or diving in diving areas. In general, the world record for humans to dive naturally without the aid of diving tools is currently 162 meters, so watches with a water depth of more than 300 meters are suitable for scuba diving and are truly professional deep-sea diving watches. Any waterproof watch cannot be placed in hot water, even if it is water-resistant. The watch is waterproof, but not steam-proof.
Each major watch brand seems to have a professional habit. Although most people have no chance to dive below 50 meters, the brands are still focusing on developing superb diving depth. Bulgari Diagono Professional dive expression to 2000 meters, Panerai Luminor
The Submersible professional diving watch is water-resistant to 2500 meters, and the Bell & Ross Hydromax deep-sea diving watch can even reach 11,000 meters. Many brands have professional diving watches, which make the waterproof depth of the diving watch far exceed the limit that humans can dive.
Deconstruction: Crown and Shoulders
The most convenient place for diving watches to enter the water is the crown, because the crown is the only part that connects the outside and the movement. In order to prevent water from entering the movement through the crown, the producer tried all kinds of methods. A crown called a screw-in type was designed. The crown can be screwed tightly. The joint of the crown has waterproof rubber made of rubber ring. When the crown is tightened, water is tightly isolated from the watch. Although the screw-down crown is reliable, it is extremely inconvenient to use. The only problem is that the threads will be worn, which will reduce the water resistance. This is the crown structure commonly used by diving watch brands today. It is also derived from the classic Rolex design.

The crown is protected by a cap to increase water resistance
Other manufacturers have also developed their own unique crowns: around the 1950s, Mido designed a special waterproof design crown-Aquadura cork-sealed crown system, Mido was embedded in the watch with natural cork Inside the crown to ensure waterproof performance. Since it is cork, why not be afraid of aging? The reason is that the special treatment keeps the cork moist and elastic all year round, even if the crown is not fully pressed, it is still waterproof. The only disadvantage is that this structure does not guarantee deep waterproofing, it is only suitable for waterproofing 50 meters or less. Last year’s Commander Gold Limited Edition is the spirit of excellence from Mido since 1959. It achieves the perfect unity of functionality and reliability. The gold version is a new limited edition series to celebrate the 50th anniversary. The integrated case has no back cover, uses the unique Aquadura cork sealing system, and the built-in cork waterproof device makes the crown waterproof. Although only 30 meters waterproof, it is the highest guarantee of waterproofing in daily life. Panerai designed the bridge-rod-locked crown structure and was patented in 1956. The principle is that by using a lever with a crown to press the crown on the case, the watch’s water resistance is significantly enhanced, and the water resistance has been verified to withstand 1,000 meters of water pressure. To this day, this device is still one of the distinctive signs of Panerai. Luminor models also have a left crown suitable for left-handed operation. The Compressor crown, developed by Jaeger-LeCoultre, uses a compression screw device developed by Jaeger-LeCoultre to compress the space by rotating, so that the sealing rubber pad in the crown is completely watertight, thereby improving water resistance. Designed with red and white arrows, the white arrow indicates that the crown is locked, and the red arrow indicates that the crown has been unscrewed. In addition, the crown of the Cartier Pasha series and the crown of Hamilton’s Frogman diving watch are equipped with a screw-type protective crown with enhanced waterproof performance, and linked to the body with a buckle to prevent accidents. Drop is missing.

Mido’s Pilot’s Watch with Aquadura Sealed Crown System
Maybe people think that the structure of the shoulder pad is only designed for the decoration of the watch. In fact, for the diving watch, the shoulder pad has practical significance. It protects the crown from external forces. Although the screw-locked crown is more durable and waterproof than the ordinary push-in crown, it will still be offset or damaged due to frictional external forces during use. The shoulder pads have a protective effect on this. Currently there are two types of shoulder pads, wrapped and non-wrapped. What we generally see is unwrapped, with a spacer next to the crown to prevent collisions. The other type is to wrap the entire crown, and the entire crown is sealed by a movable device, so that the crown cannot be pulled out, thereby achieving anti-collision purposes. Panerai’s crown protectors are very famous. A large external device locks the crown, which can prevent collisions and accidental collisions. This is extremely important for the wearer, especially in turbid water. under. Another example is the Omega Ploprof coaxial diving watch, which is a replica of the well-known left-hand version of the professional diving watch in the 1970s, which was used by the French Comex submarine surveying company at that time. The crown is located inside the large shoulder guard on the left. When the original design is released, the square protective device on the outside will pop open. At this time, the crown is pulled out, and the date can be quickly adjusted in the first section and the time adjusted in the second section . The crown can be locked into the case if the square protection is pressed in.

The rotating inner ring has always been a patent of IWC
Divers like to carry a small amount of oxygen tanks. In order to reduce the underwater weight, the amount of oxygen is related to the size of the oxygen cylinder. Therefore, people who are familiar with diving equipment will bring a device to measure the amount of oxygen. . The rotating outer ring can be said to be the biggest feature of the diving watch, and it reminds the diving time. The scale of the rotating bezel is 15, 30, 45, because oxygen cylinders for general diving can only adhere to 45 minutes, and some are marked with 60 minutes. The first 15 minutes are color-coded or specially marked, as divers will strictly adhere to a 15-minute safety stop when ascending to completely release the nitrogen absorbed from the cylinder. Normally, just turn the bezel during the dive so that the 0 scale on the bezel is aligned with the minute hand, and then watch the corresponding scale on the bezel after the minute hand moves to know the time spent diving. Of course, you can also count down. First of all, know your dive time. Turn the bezel to align the minute scale with the minute hand, and then the time when the minute hand reaches the 0 scale is exactly your dive time, which means that the position of the 0 scale is your dive. Extreme time.

Divescope Diverscope JR1000 Goldwaters Rotary Inner Watch, the rose gold scale of the circle can show the last 15 minutes of snorkeling time
The rotation of the external bezel is designed in a single counterclockwise direction. This is to ensure that the calculation time is only accounted for more, not accounted for, and to prevent misoperations that prolong the time and cause danger. Professional fluorescent coatings on the scales and numbers make it easy to display under dim light. In recent years, the emerging built-in chronograph bezel has no restriction on the direction of rotation, because the crown that controls the bezel must be locked before launching. For example, the Aquatimer Cousteau of IWC, the built-in chronograph bezel can ensure the reminder function, without the need to make a hole in the case. Another benefit is that there is no need to clean the sediment in the seams of the bezel case after the water is discharged. In fact, only five of the 1,000 people who buy diving watches have the opportunity to dive into 50 meters of water. More than the nominal number, more players love the crisp answer when rotating the bezel. Omega’s Ploprof coaxial diving watch has a rotating outer ring controlled by the orange button attached to the upper right side of the case. It can be rotated clockwise or counterclockwise. This type of diving watch’s outer ring can be rotated in both directions. There is actually no craft on the bezel, but Blancpain’s 50 series single-piece rotating bezel is different. The designer uses sapphire crystal to cover the fluorescent scale (instead of ordinary high-tech ceramics), and has spent many years of hard work to develop an adhesive that binds the fluorescent scale material to the sapphire bezel and metal bezel. And applied for a patent. Rolex uses patented PVD technology to fill the rotating bezel with platinum. Due to the use of a new luminous material that emits blue light, the triangle zero on the scale outer ring is longer visible at night or in the deep sea.
Deconstruction: Luminous

Luminous effect of diving watch
All diving watches are equipped with eye-catching luminous hands and scales. Because divers are often in the dark and deep sea, the hands, scales or surfaces of dive watches are usually coated with fluorescent materials, and the dimensions of the hands and scales are deliberately enlarged. To make it easier for users to read time.
The early luminous material was radium (Radiomir), which was discontinued because it contained excessive radiation. The most commonly used luminous materials today are Super-LumiNova and radon. Super-LumiNova is a new material. It absorbs the gamma particles in the light and stores it. It can emit light for more than 10 hours, but the intensity of the light will decay after a certain period. Controlling night light (also called ‘gas light’) is a big leap in modern night light technology. The use of radon is a glorious tradition for Ball. The advantage is that the self-luminous light is not only bright, but also has a long life-it is said that the life can be as long as 25 years. The principle is to fill gaseous plutonium in a mineral glass tube coated with phosphorescent substance on the inner wall, and use the B-rays of plutonium to excite the phosphorescent substance to generate a cold light source. This type of light source does not emit dazzling light and heat, nor does it burn and explode. The tube wall can block B-rays, as long as the tube is not broken, it is not harmful to people. The radon tube does not require external energy supply or reflection from external light sources, and can maintain a stable and long-lasting light emission for 10 to 20 years. The cymbal yue Ming is marked with 3H illumination and mbmicrotec letters on the back cover of the watch case. All the watch hands and scales in Ball have cymbal yem night (including temperature and second hand). The only bad thing about this is that the hands will be heavy, especially the second hand, which should have a slight impact on the time of the watch. In order to maintain balance, the second hand of the Bol watch has a ‘long tail’ or is composed of two RR ‘Flower Tail.’ Panerai Radiomir’s dial luminous effect is achieved by applying a layer of special paint on the marks and indicators. This paint is a mixture of zinc sulfide, radium bromide and neodymium. This compound, invented and formulated by Panerai, was also a major feature of the sighting and observation instruments produced by Florentine. The powerful lighting effect eliminates the need to borrow auxiliary lighting equipment that may be found by the enemy to illuminate itself in a completely dark environment.

Swiss Mido Watch Belem Celli Series ‘midnight Blue Model’ Couple Pairs Shining On The Market

22. November 202022. November 2020watches

The new Belem Celi series ‘Midnight Blue’ couple pairing watch, following the Belem Celi series’ precision watchmaking technology as always, and the magnificent design aesthetics, is Swiss Mido The glorious work of watchmaking. PVD rose gold-plated stainless steel round case (29mm in diameter for women and 38mm in diameter for men), paired with satin-polished sunray midnight blue dial, highlighting the extraordinary elegant luxury texture. Twelve brilliant diamonds are used as scale decoration to surround the women’s dial, like 12 stars, shining and even more mysterious. The brown calfskin rolled crocodile pattern strap with PVD rose gold-plated stainless steel folding buckle makes this couple’s pair of watches elegant and at the same time low-key. The new Belem Celli series ‘Midnight Blue Model’ couple watch is equipped with a new generation of fully automatic mechanical movement, which means the long lasting love, becoming a wrist watch for the love between the couples.

  Rennes Opera House is an important prestigious landmark in the art world, and its unique circular structure echoes the world. The clever curved surface design and rounded lines make this doomed neoclassical building. And the new Belem Sairee series of ‘midnight blue models’ couple watch, it is precisely through its subtle reference to its smooth curve design to pay tribute to this prestigious building. This is a series that can show the exquisite watchmaking skills of Swiss Mido watches, in order to commemorate the development history of the Belem Celli series for more than 40 years.

  The exquisite elegance of the new Belem Celli series ‘Midnight Blue’ couples, only classic timepieces can match. Created for couples, with passion over Jin Jian, it is a glorious work of Swiss Mido watchmaking. PVD rose gold-plated stainless steel round case (29mm in diameter for women and 38mm in diameter for men), with a sun-polished midnight blue dial. Twelve diamonds with a total weight of 0.078 carats are used as scale decoration to surround the women’s dial, like 12 bright stars, shining and even more mysterious. Hour and minute hands are toffee hands, diamond-cut second hands. The date window is between 4 and 5 o’clock.

  The new Belem Celli “Midnight Blue” couple paired with a midnight blue dial is gorgeous under the care of a double-sided anti-glare coated sapphire glass. Men’s watches are equipped with Mido Caliber 80 automatic mechanical movement, which can store up to 80 hours of kinetic energy; women’s watches are equipped with automatic mechanical movement, which can store up to 38 hours of kinetic energy. Through the transparent back, you can clearly observe its engraved fully automatic mechanical movement, as well as the automatic oscillating weight decorated with Geneva ripples and the MIDO logo. The watch is water resistant to 50 meters.

  The brown calfskin rolled crocodile pattern strap with PVD rose gold-plated stainless steel folding buckle makes the new Belem Celli “Midnight Blue” couple pair watch not only elegant but also low-key.

  The new Belem Celli series ‘Midnight Blue’ couple pair stainless steel strap models will also be released at the same time for consumers to choose.

  Swiss Mido watch BARONCELLI ‘Midnight Blue’ couple watch

Left: M8600.3.15.8M7600.3.65.8
Right: M8600.4.15.1M7600.4.15.1

Left: M8600.4.15.1
Right: M7600.4.15.1

Tag Heuer: The Undisputed Global Chronograph Leader

18. November 2020Uncategorized

In the new generation of Carrera series, TAG Heuer launched the new century, integrating the column wheel automatic chronograph movement by Jack. The legendary chronograph series designed by TAG Heuer in 1964 has become the style of Athens ever.

TAG Heuer: the undisputed global chronograph leader
TAG Heuer has accumulated five generations of resources and technology to complete the finest time-segmentation. Endless perfection requirements have made this Swiss brand become the leader of advanced chronographs-mechanical complexity has always been considered as the most precise consideration of the watchmaking industry. For example, TAG Heuer has obtained countless extraordinary technologies in the industry, from the 1/100 second micrograph fixing code computer in 1916 to the 2006 Geneva Watch Grand Prix winner Calibre360, the first mechanical watch to achieve 360,000 vibrations per hour.
Today, 7 unparalleled mechanical chronograph movements from TAG Heuer have achieved this peak achievement in sequence (Calibre 11 and 12, designed by Dibwa de Pla, Calibre 16 and 17, from ETA, 2009 New self-made Calibre 1887 launched in December, Calibre 36 and Calibre 360 ​​jointly developed with Zenith.
In order to maintain its leading position in the high-end watch category for a long time, TAG Heuer must diversify the ‘engines’ that supply these boutique power, regardless of performance or structure, and obtain a large number of movements at any time. Therefore, since the beginning of 2006, TAG Heuer has started to design and develop the Calibre 1887, which is an excellent precision and reliable automatic chronograph movement. This powerful engine of the 21st century was officially launched at McLaren Technology Centre in December 2009. It has been equipped on the attractive new design Carlisle chronograph.
TAG Heuer Carrera 1887 chronograph continues Jack 1964 Tag Heuer creations, like the essence of the fabulous Calera series. Jack Brand, CEO of the 1960s and 1970s. TAG Heuer, he is behind the TAG Heuer indicators series such as Monaco, Silverstone or Submarine (& rsquo; 1000 & rsquo; series in 1979) and other genius helmsman. Today he is the honorary chairman of TAG Heuer and is still actively involved in the company’s business. It can be said that it is a legend in the watch industry. He also supervised the redesign project of each new generation of the Calera family.
The TAG Heuer Carrera 1887 chronograph is a 21st century evolution of the 1964 idol-grade watch, faithfully inheriting the original exquisite, innocent, easy to read and simple and elegant nature. In order to celebrate the 150th anniversary of TAG Heuer, the reconstructed ‘noble and elegant’ is originally taken from the original design and spirit, but given a brand new ‘engine’, Carella 1887 is wearing reputation, quality, performance and precision. Degree’s robe, stepping into the third millennium.
TAG Heuer Carrera 1887 chronograph: a self-engineered R & D, manufacturing and assembly boutique in TAG Heuer’s modern and majestic cutting-edge technology plant in Switzerland
The TAG Heuer Carrera 1887 chronograph combines the TAG Heuer mechanical movement and case. The key movement parts (main board, automatic disk and plywood) and case are completed by TAG Heuer’s Gauder factory in Konor. In addition to being equipped with the most advanced Swiss technology machinery and equipment, there are fully automated precision stamping in microns , Grinding and polishing equipment. The Gaode factory is also equipped with the most advanced Swiss robots that can automatically screen and install 39 diamonds of Calibre 1887 movement. This modern engineering breakthrough can produce the excellent ‘Processing’ movement with the most economic benefits-super perfectly embodies TAG Heuer’s well-known ‘reasonable cost / reasonable price’ philosophy.
Calibre 1887’s most advanced column wheel / balance wheel is integrated on the chronograph movement platform. The original intellectual property developed by SEIKO Instruments Inc-SII was designed and patented TC78 in 1997/99, becoming the latest component of the world’s advanced chronograph (most of the existing chronographs date back to the early 70 (Or early 1980s).
Since the acquisition of intellectual property rights by SII, TAG Heuer has redesigned and re-developed key originals such as various plywood and motherboards in the past 3 years, and added important technical functions, such as the balance wheel (first patented by Edward Heuer in 1887) ) Install eccentric adjustment screws.
TAG Heuer also cooperates with 22 core parts factories (of which 21 are in Switzerland), and then develops other important parts, such as accessories, shock absorbers and kits.
The final assembly operation is concentrated in the brand-new exclusive factory of TAG Heuer in La Chaux-de-Fu, Nushat town. It has a semi-automatic production line with fully sealed and dust-free conditions. Each movement is individually tracked by sophisticated software and must pass a stringent 116-layer quality control test. The T0 and T1 automated tool workstations specially made by Swiss experts replace human-made deviations-even so, they still have to pass the strict manual quality control of TAG Heuer watchmakers.
Calibre 1887 is a new generation Swiss-made, high-quality mechanical chronograph movement. The Kornall and La Chaux-de-Fon plants have invested more than 20 million Swiss francs and created 50 internal job opportunities, as well as more local TAG Heuer partners indirectly through Switzerland. This grand plan, after full full-load operation, will produce tens of thousands of movements per year.

TAG Heuer CALIBRE 1887: A new mindset and a new generation of high-quality mechanical chronograph movements
Calibre 1887, with a vibration frequency of 28,800 times / hour, is set with 39 diamonds. The 29.3mm x 7.13mm movement consists of 320 parts and has a stored power of 50 hours. The powerful and easy-to-maintain engine carries a brand new design full of bold and passion. The patented brand 1887 balance wheel matches the perfect column wheel.
By Edward. The patented 1887 balance wheel designed by TAG Heuer works flawlessly with the column wheel, just like a car’s transmission system.
The column wheel, which controls the start, stop and zeroing process of the pointer, functions like a gearbox of a car. Ultra-smooth, precise and smooth one-click activation is the ultimate element recognized by the fine watchmaking industry.
The balance wheel acts like a clutch. The optimized Calibre 1887 allows the chronograph to start in 2/1000 seconds. Calibre 1887 is also equipped with a high-performance clockwork (HER) system, recognized by watchmaking experts as the most efficient clockwork system in the world. This two-way automatic system can transmit 30 times more than the traditional intermittent system of most Swiss chronographs. %efficacy. HER is also known for her outstanding stability and durability.
TAG Heuer Carrera 1887 chronograph: a new interpretation of the most iconic chronograph of the 1960s in trendy fashion
Recalling in 1962, in the maintenance car park on the 12-hour TweLVe Hours of Sebring, TAG Heuer Carrera, the first cry, became the official timer of the race, when Jack. TAG Heuer, for the first time, experienced the most severe test of endurance in the race ‘Carrera Pan American Mexico Road Race’. At the same time, TAG Heuer’s passion for sponsoring the racing world can’t help but be respectful, such as the time journey of radical innovation (1911), the first installation of a chronograph on the dashboard; micrograph fixing (1916), the first A sports stopwatch with a precision of only 1 / 100th of a second; and Australia Pacific (1933), the first 12-hour dashboard timer for automotive and aviation events.
When Calera came out in early 1964, Jack. TAG Heuer’s highest requirement is legibility. In order to add a 1/5 second scale to the tension ring in the crystal surface, he released the dial to 2mm space. This is not only a global initiative. With its design that spans time and space and a simple style, it has outstanding features without losing its introverted elegance, and has immediately gained a high degree of popularity, and it is very popular with watch and racing lovers. Launched again in 1996 and rebuilt in 2002, Calera became the most iconic work of the TAG Heuer family. Numerous racing enthusiasts who have worn TAG Heuer watches include the well-known Juan Manuel Fangio, Kimi R & auml; ikk & ouml; nen or Lewis Hamilton ) Et al.
TAG Heuer Carrera 1887 chronograph is still ambitious in the history of horology. In celebrating the 150th anniversary, the luxurious avant-garde chronograph design, through its eye-catching sapphire crystal surface, boldly displays its star-shaped components-Calibre 1887 mechanical chronograph movement, azure column wheel, micro Top-level Swiss hairspring with shiny surface, plus TAG Heuer. The satin-polished tachymeter scale on the surface has certified its racing heritage style. The advanced treatment of silver and black dials and the best ratio can instantly feel the noble and elegant Calella tradition. Water-resistant to 100 meters, a specially designed folding wristband, and double side-pressing snaps provide better protection, easy to use and more comfortable. The special luminous indicators of the pointer and scale ensure that the cockpit instruments are as clear and easy to read under any conditions. The simple and stable design is as clear and easy to read as the original version in 1964. The TAG Heuer Carrera 1887 chronograph has long crossed the barriers of sophisticated technology and design.

Feel The Future, Omega Accurate Timing Helps Qingao Dreams

27. October 2020Uncategorized

In the golden autumn of October, outstanding young athletes from all over the world gathered in Buenos Aires, Argentina to compete for the highest honor of the Youth Olympic Games, and OMEGA as the sports event The official timing will record the moments of dreams for young athletes. In 2018, there will be 32 major events and a total of 241 minor events in Buenos Aires Youth Olympic Games. Omega takes full advantage of its rich experience accumulated in the sports timing field for more than 80 years to fully undertake with professional timing technology and innovative timing equipment The timing of the event is heavy.

Omega takes official time for the 2018 Buenos Aires Youth Olympic Games

   Before the flames go out on October 18, Omega will accurately record minutes and seconds for each event of the Youth Olympic Games, just like the 28th Olympic Games that Omega has timed since 1932. As the world’s advanced sports timing service provider, Omega uses its rich sports timing experience and the latest research and development of technical equipment to provide timing services for various venues of this event.

Omega’s advanced timing equipment for the 2018 Buenos Aires Youth Olympic Games

   In order to complete the timing tasks of the 2018 Buenos Aires Youth Olympic Games, Omega provided 80 tons of timing equipment for the event, including 125 sports scoreboards, 22 television image generators and 60 kilometers of copper. Cable and fiber. To ensure the smooth running of each event, Omega is also equipped with 235 professional timekeepers and technicians for this Youth Olympic Games. They will work with the assistance of 450 specially trained volunteers.

Omega Global President and CEO Raynald Aeschlimann at the 2018 Buenos Aires Youth Olympic Games

   Omega Global President and CEO Raynald Aeschlimann said: ‘The Youth Olympic Games is a very important stage for these stars of tomorrow. Omega is proud to be the official timekeeper again, and it is likely to create brilliant futures. We are thrilled to record the moments when young talents are emerging. ‘

Omega’s advanced timing equipment for the 2018 Buenos Aires Youth Olympic Games

   Many of the technologies used by Omega at this Youth Olympic Games are exactly the same as those used by the brand in the Olympic Games, including a light-sensitive end-point camera (Scan’O’VisionMYRIA) that can take 10,000 photos per second at the finish line, and a built-in The sensor’s starter to detect undetectable predatory fouls in track and field competitions.

Ola Chrono CEO Alain Zobrist at the 2018 Buenos Aires Youth Olympic Games

    ‘Feel the Future’ is the theme of the 2018 Buenos Aires Youth Olympic Games, and emerging youth activities such as rock climbing and speed skating have also brought some unprecedented challenges to Omega’s timekeeping work. In the climbing project, Omega will use the well-known touchpad technology. Interestingly, this is the second event in the Olympic Games that requires athletes to stop timing themselves after swimming. In the speed roller skating project, Omega will use many brands’ inherited timing technology, including a light-sensitive end camera, lap counter, and electronic eye, to ensure that the timing of the stop is precisely stopped when the front end of the roller skates cross the finish line.

   Since the Singapore Youth Olympic Games in 2010, Omega has been the official timekeeper for the four Youth Olympic Games. The Buenos Aires Youth Olympic Games 2018 is the third Summer Youth Olympic Games held so far. Omega hopes to share the achievements of this youth sports event with the world.

Magic Black Ceramics Convey Fashion Mechanical Aesthetics: Hublot Big Bang Meca-10 Ten Days Chain Magic Black Ceramic Watch

20. October 2020Uncategorized

Big Bang Meca-10 family added a new force to Hublot’s own movement – ​​Big Bang Meca-10 Big Bang Meca-10 10-Days Power Reserve Black Magic The case is made of black ceramic and is equipped with the HUB1201 movement, which is 100% designed and developed by itself.

   The HUB1201 movement is manually wound and has a ten-day power reserve. It is hollowed out and consists of 223 precision parts, including various extremely complicated and detailed metal connecting rods, crown wheels, racks, machine plates and bridge plates. , Pivots and ratchets, and more. Since the research and development market in 2016, there are currently King Gold, Titanium, Magic Gold and Black Ceramic. Four models combine Hublot’s original materials to redefine micromechanics. The beauty of the movement is fully displayed in Before the world.

BIG BANG MECA-10 ten-day chain magic black ceramic case, diameter 45 mm, sapphire crystal, anti-reflective coating on the inside and outside, black composite resin lugs, water-resistant 100 meters, Hublot exclusive research and development of homemade HUB1201 machine Core, manual winding, power reserve indication, power reserve about 10 days, three-dimensional structure rubber strap.
   Hublot’s self-made Meca-10 (HUB1201) hand-wound movement has a highly recognizable special structure. It is equipped with two parallel barrels and a unique rack system connected to the power storage indicator. At 12 o’clock in the movement, two racks slide on the horizontal axis from 9 to 3 o’clock. 10th power reserve with dual display function. One at the 3 o’clock position will gradually reveal a red dot on the last two days of the movement’s power, while the crown gear at 6 o’clock indicates 0-10, indicating the remaining days of the power reserve. The faceplate adopts a hollow design, which can see the balance system at 7 o’clock. The Meca-10 (HUB1201) movement has a powerful power reserve, so that other modules can be added to expand the easy operation of the movement.

Hublot Meca-10 (HUB1201) hand-wound movement

The Meca-10 (HUB1201) hand-wound movement has a highly recognizable special structure. It is equipped with two parallel barrels and is connected to the power storage indicator with a unique rack system. At 12 o’clock in the movement, two racks slide on the horizontal axis from 9 to 3 o’clock. 10th power reserve with dual display function. One at 3 o’clock will gradually show red dots on the last two days of the movement’s power.
   Big Bang MECA-10 watches are available in King Gold, Titanium, Magic Gold and Black Ceramic. Both models also have a hollowed-out face plate and a transparent sapphire crystal caseback, allowing you to appreciate the exquisite structure of the movement from the front or the back. This series is also equipped with the famous one-button quick-release ochre natural rubber strap. The exquisite mechanical structure is amazing. It definitely makes watch fans want to assemble and disassemble repeatedly day and night, and thoroughly explore it.

BIG BANG MECA-10 Ten-Day Chain 18K Magic Gold Case, 45mm in diameter, sapphire crystal, anti-reflective coating on the inside and outside, black composite resin lugs, water-resistant 100 meters, Hublot exclusive research and development of homemade HUB1201 machine Core, manual winding, power reserve indication, power reserve about 10 days, three-dimensional structure rubber strap.

BIG BANG MECA-10 10-day watch 18K King Gold case, diameter 45mm, sapphire crystal, anti-reflective coating on the inside and outside, black composite resin lugs, water-resistant 100 meters, Hublot exclusive research and development of homemade HUB1201 machine Core, manual winding, power reserve indication, power reserve about 10 days, three-dimensional structure rubber strap.

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